The Connected Generation

$ 39.00


The Connected Generation

The Connected Generation is the largest study Barna has ever done, featuring 15,000 respondents in 25 countries and 9 languages, facilitated through a partnership with World Vision. Throughout, we’ve had three key objectives in mind—three main ways we hope Christian leaders benefit from the project:

  1. Explore Effective Ministry in Age of Anxiety: Understand cultural trends and the new demographic context for young adults; learn how and why emotional connection matters to 18–35-year-olds around the world
  2. Learn About Resilient Faith and Church Engagement: Discover what the future of faith looks like, what we’re learning from resilient disciples, and what the connected generation expects to give and receive from Christian churches
  3. Empower the Connected Generation: Find out the leadership development pathways and causes that resonate most with today’s Gen Z and Millennials

    Through this report, you’ll be equipped to develop healthy partnerships across generations and to bring needed change to your church, organization or business.

    To take the global and make it local, check out The Connected Generation Country Reports

    Get more information about The Connected Generation project and related resources at 

    Format: Paperback, digital. Full color, infographics, 176 pages.

    *Digital products are nonrefundable

    To purchase copies outside of the United States, please click here.

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